Nancy J. Sirianni: search on Z-Library

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1

Branded Service Encounters: Strategically Aligning Employee Behavior with the Brand Positioning

Sirianni, Nancy J., Bitner, Mary Jo, Brown, Stephen W., Mandel, Naomi

Journal:

Journal of Marketing

Year:

2013

Language:

english

File:

PDF, 189 KB

english, 2013

2

The secret to true service innovation

Bettencourt, Lance A., Brown, Stephen W., Sirianni, Nancy J.

Journal:

Business Horizons

Year:

2013

Language:

english

File:

PDF, 431 KB

english, 2013

3

Shopping under the influence of curiosity: How retailers use mystery to drive purchase motivation

Hill, Krista M., Fombelle, Paul W., Sirianni, Nancy J.

Journal:

Journal of Business Research

Year:

2016

Language:

english

File:

PDF, 209 KB

english, 2016

4

Building the bottom line by developing the frontline: Career development for service employees

Donald W. Jackson Jr., Nancy J. Sirianni

Journal:

Business Horizons

Year:

2009

Language:

english

File:

PDF, 213 KB

english, 2009

5

Touch Versus Tech: When Technology Functions as a Barrier or a Benefit to Service Encounters

Giebelhausen, Michael, Robinson, Stacey G., Sirianni, Nancy J., Brady, Michael K.

Journal:

Journal of Marketing

Year:

2014

Language:

english

File:

PDF, 303 KB

english, 2014

6

“Service Encounter 2.0”: An investigation into the roles of technology, employees and customers

Larivière, Bart, Bowen, David, Andreassen, Tor W., Kunz, Werner, Sirianni, Nancy J., Voss, Chris, Wünderlich, Nancy V., De Keyser, Arne

Journal:

Journal of Business Research

Year:

2017

Language:

english

File:

PDF, 681 KB

english, 2017

7

Let them all eat cake: Providing VIP services without the cost of exclusion for non-VIP customers

Fombelle, Paul W., Sirianni, Nancy J., Goldstein, Noah J., Cialdini, Robert B.

Journal:

Journal of Business Research

Year:

2015

Language:

english

File:

PDF, 1.72 MB

english, 2015

8

The Abercrombie & Fitch Effect: The Impact of Physical Dominance on Male Customers’ Status-Signaling Consumption

Otterbring, Tobias, Ringler, Christine, Sirianni, Nancy J., Gustafsson, Anders

Journal:

Journal of Marketing Research

Year:

2017

Language:

english

File:

PDF, 1.11 MB

english, 2017

9

Small details that make big differences

Bo Edvardsson and Professor Philipp, Professor, N. Bolton, Ruth, Gustafsson, Anders, McColl-Kennedy, Janet, J. Sirianni, Nancy, K. Tse, David

Journal:

Journal of Service Management

Year:

2014

Language:

english

File:

PDF, 343 KB

english, 2014

10

Beyond country image favorability: How brand positioning via country personality stereotypes enhances brand evaluations

Magnusson, Peter, Westjohn, Stanford A., Sirianni, Nancy J.

Journal:

Journal of International Business Studies

Year:

2018

Language:

english

File:

PDF, 384 KB

english, 2018

11

Truly, Madly, Deeply: Consumers in the Throes of Material Possession Love

Lastovicka, John L., Sirianni, Nancy J.

Journal:

Journal of Consumer Research

Year:

2011

Language:

english

File:

PDF, 643 KB

english, 2011

12

An Interprofessional Process to Improve Early Identification and Treatment for Sepsis

Palleschi, Maria Teresa, Sirianni, Susanna, O'Connor, Nancy, Dunn, Deborah, Hasenau, Susan M.

Journal:

Journal for Healthcare Quality

Year:

2014

Language:

english

File:

PDF, 513 KB

english, 2014

13

Conducting service research that matters

Gustafsson, Anders, Aksoy, Lerzan, Brady, Michael K., McColl-Kennedy, Janet R., Sirianni, Nancy J., Witell, Lars, Wuenderlich, Nancy V.

Journal:

Journal of Services Marketing

Year:

2015

Language:

english

File:

PDF, 159 KB

english, 2015

14

The Power of Consequential Product Sounds

Ringler, Christine, Sirianni, Nancy J., Christenson, Brett

Journal:

Journal of Retailing

Year:

2020

File:

PDF, 823 KB

2020